I got into editing not because it seemed like the hot thing to do. I did it mainly because I enjoyed watching how just a couple of cuts could shift the whole mood of a piece.
Over time, I have teamed up with all sorts of creators, agencies, and brands. One example is Unfazed, that Romanian sneaker and streetwear retailer. I help them build content that truly reflects their style. It goes beyond chasing whatever counts as viral these days.
I treat deadlines and communication with real care. I get how much trust goes into passing your raw footage to another person.
You will not deal with slow responses or timelines that fall behind around here.
What you will find is a straightforward process. There are a few direct questions along the way. Plus, you get your video back. It usually arrives sooner than planned.
Editing serves as my main work. Yet it also lets me pick up on how people think and act. Each project brings fresh lessons about stories that take off online.
Why I Do This?
Editing has always felt like my subtle approach to sharing stories. It's the place where I grab raw material and shape it so people pause for a moment and really sense something deep. That's the goal I pursue each time I start up Premiere Pro.